ET - regain email control

This week I fixed my mantra:
“regain email control”.

This sentence was born approx. a year ago,
when I was looking for a phrase that could summarize my offer.

It is the philosophy that I’m trying to pass to I.T. service providers:
email is an open standard,
out of the closed gardens of social networks or proprietary tools.

When you have a little knowledge of how it works,
you can choose the services that preserve your intelligence
and give your customers the ability to remain indipendent,
switching the service provider if needed.

Surely there must be a better way:
use your head and live in freedom.